Wednesday, August 7, 2013 at 11:43 am.
AOL Hanging In There With 2.6 Million Dialup Subscribers
- 2.58 million subscribers, down 15% from last year and down 3% from last quarter.
- Average monthly revenue per subscriber: $20.03, up 12% from last year.
- Churn rate — the percent of subscribers who leave the service each month — of 1.4%, a nice improvement from 1.7% last year.
In short: Fewer people are leaving than before, as AOL dialup becomes a service you still pay for either because it’s actually your best option, or because you forgot you had it many years ago.
Btw, it’s entirely possible that AOL still has more paying subscribers in the U.S. than Spotify. Last December, Spotify announced it had 1 million subs in the States. Has that number tripled this year?